Challenges to American Tobacco Industry and Research on Reduction of Harmful Compounds in Cigarette Smoke

The challenges American tobacco industry encountered since scientific studies on smoking and health initiated in 1950s and the countermeasures taken by American tobacco industry were reviewed:the industry was more objective on the issue of health risks of smoking, keen to create a good and accountable public images, active in researches on smoking and health, the theory and technology associated with risk reducing, and in developing less harmful cigarettes.